The Type Life
The Type Life letters were slightly modified, but everything about the logo was inspired by the original Pro Type liner-less Pro Type introduced in the early 1960s. The typeface had a very strong and distinctive look to it— especially at small sizes — that was difficult to replicate with the new logo. To advance the legacy of the brand and avoid the aesthetic challenges of designing letterforms with traditional characteristics, we enlarged all the characters and curved lines in the new logo to create a completely reimagined Type Life logo.
The Type Life
The Type Life letters were slightly modified, but everything about the logo was inspired by the original Pro Type…
The Type Life
The Type Life letters were slightly modified, but everything about the logo was inspired by the original Pro Type…
To highlight this, there is a simple yet strong word for Ads
To highlight this, there is a simple yet strong word mark, used often in corporate sponsored activities and in…
To highlight this, there is a simple yet strong word for Ads
To highlight this, there is a simple yet strong word mark, used often in corporate sponsored activities and in…
To highlight this, there is a simple yet strong word for Ads
To highlight this, there is a simple yet strong word mark, used often in corporate sponsored activities and in…
It was challenging to create a typeface for this brand
It was challenging to create a typeface for this brand because the lineup is so diverse but I think…
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